Beginner Guides to Define Your Target Audience in 6 Steps

Once you’ve made a good product or service, before marketing it to the world, you have to define who’s most likely to buy your products, they are your target audience. Having a clearly defined target audience can save you a lot of money and marketing resources for your brand. Besides,

How to Work with Influencers to Market Your Products

Quick Introduction of the Influencer Marketing Trend Research has shown that the influencer marketing trend will continue to grow in 2021, and brands will cultivate long-term relationships with influencers. Back in 2019, 63% of brands said they plan to increase their budget for influencer marketing over the next 12 months.

Use Google My Business to Get More Customers for Your Physical Store

Have you ever searched for stores, places, restaurants or other locations that you want to go on Google Map? When you search for something on Google Map, many nearby stores, and their reviews would pop up based on the search words you keyed in. For merchants who want to develop

5 Emerging Commerce Trends to Watch Out in 2021

2020 is FINALL over and here comes the predictions again when online shopping activities have become even more frequent in the world under COVID-19. There’s no doubt that during this period, brands will be enjoying customers flooding in your store and sales increasing. However, what happens when the pandemic is

7 Mistakes to Avoid in Building Your Online Store

“A smart man learns from his mistakes. A wise one learns from the mistakes of others.” Congratulations on opening your first online store! If this is not your first shop, also welcome! We hope you will find this article helpful for improving your online business. In this article, we have

6 SHOPLINE Marketing Tools to Boost Your e-Commerce Sales!

The objective of marketing is to raise awareness and encourage purchases. Every once in awhile brands would offer seasonal sales and huge discounts to attract customers and to grow sales revenue. With more people went online to get the best deal on brands’ websites, e-commerce sales are growing tremendously year

5 Decisions to Make Before Starting Your Business

Whether you’re going to start your business online or offline, there are many preparations to do beforehand, for example, how to build your online shop, where should your physical store be located in, how to get your supplies, should you install POS system and more. However, besides all of this,